If you’re reading this, it’s likely the result of a recommendation. Let’s face it, no one’s going to google little old me are they!
Since the late 90’s, a website became a part of any business start-up, but more recently, every man and his dog are online. Nowadays, social media is a big part of many people’s lives and the likes of Facebook, Twitter and Instagram seem to be on everyone’s PC or smartphone. Each offers something a little different and there seems to be a place for all of them. Business tends to be looked after by LinkedIn, so that is my current focus, but I guess each of us use the various options whichever way it best appeals.
Originally, I purchased the domain www.stephenburns.co.uk in the mid 90’s, when I opened my first estate agency, but it was part and parcel of the package when I sold the business in 2004. Some years later, through a chance search, I saw it was available and managed to reacquire it. But what do I do with it?
I decided to use this sole domain as the focus for the three separate elements which make up the whole: Real Estate, Specialist Finance & Me. The creative team set about it and the thought process which led to the current branding is depicted in the image below.